Real Talk: Imposter Syndrome and Showing Up for Your Brand

Imposter syndrome is that nagging voice in your head that tells you you’re not good enough, not qualified enough, not “something” enough to be doing what you’re doing. It convinces you that your success is a fluke, or that you're playing a role rather than stepping into your true identity.

It’s especially loud when you’re about to do something bold, like finally showing up as the face of your brand.